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Dr. Sadeem M. Qureshi is an Assistant Professor and the Graduate Program Coordinator in the User Experience Design (UXD) program. He has a wealth of experience across multiple domains such as Healthcare, Automotive, Aviation.
His academic background includes a PhD in Healthcare Human Factors and Simulation from Toronto Metropolitan University (formerly, Ryerson U.). He has a Masters in Quality Systems Engineering from Concordia University (Montreal QC), and a Bachelors in Biomedical Engineering from NED University of Engineering and Technology. Dr. Qureshi is a Certified Professional Ergonomist (CCPE) from the Canadian College for the Certification of Professional Ergonomists (CCCPE). He is also a Lean Six Sigma Black Belt (LSSBB).
Dr. Qureshi has 7+ years of teaching experience, having taught at Western University, Toronto Metropolitan University (Ryerson U.). Trent University, McMaster University etc. Dr. Qureshi has worked on projects with (but not limited to) -- Toronto General Hospital (TGH - 3rd Best Hospital in the word); Toronto Western Hospital (TWH); Fiat Chrysler; Harley Davidson; GTAA; Jet Aircraft Museum etc.
Dr. Qureshi's multidisciplinary research has received numerous international and domestic awards. While his research spans across multiple domains, the central theme of his work is how humans are central to the design of systems. He approaches this through the lens of human factors engineering, ensuring that systems are not only efficient but also safe, usable, and aligned with human cognitive and physical capabilities. His work leverages process simulation techniques to model complex workflows, evaluate system behavior under varying conditions, and predict the impact of design changes on both operational outcomes and human performance. By focusing on system performance and quality, he identifies bottlenecks, inefficiencies, and risks, translating these insights into evidence-based recommendations that improve both technical reliability and user experience. Furthermore, his research emphasizes workload management and worker well-being, analyzing the balance between task demands and human capacity using tools such as workload assessment scales, motion studies, and ergonomic modeling. This holistic approach ensures that systems are not only high-performing, but also sustainable for the people who interact with them.
- 2025 Richard Cook Prize for the IEA Emerging Researchers and Practitioners in Healthcare, given by the Technical Committee of Healthcare Ergonomics - International Human Factors and Ergonomics Association (IEA)
- 2021 Young Investigator’s Award, given by the Technical Committee of Organizational Design and Management (ODAM) - International Human Factors and Ergonomics Association (IEA)
- 2021 K.U. Smith Award – Best PhD Paper, given by the International Human Factors and Ergonomics Association (IEA) https://iea.cc/iea-triennial-and-annual-awards-announced/#:~:text=Smith%20Student%20Award- ,Sadeem%20M.%20Qureshi,-(ACE)
- WILEY's Top Downloaded Paper 2018 – 19, Journal of Nursing Administration
- ACE Founders’ Doctoral Award – Best PhD Paper, presented at the 50th Annual ACE National Conference, St. John’s Canada Association of Canadian Ergonomists
- Qureshi, S. M., Greig, M. A., Bookey-Bassett, S., Purdy, N., Kelly, H., & Neumann, W. P. (2024). Computer simulation as a Macro Ergonomic approach to assessing nurse workload and biomechanics related to COVID-19 patient care. Applied Ergonomics (Open Access), 114(1), 104–124. https://doi.org/10.1016/j.apergo.2023.104124
- MacPhee, M., Havaei, F., Bookey-Bassett, S., Neumann, W.P., Qureshi, S.M., Greig, M.A. & Keselman, D., (2024). Commentary on the Past, Present, and Future of Nursing Workload Research, Nursing: Research and Reviews, 14: 59-67,
- Qureshi, S. M., Purdy, N., Greig, M. A., Kelly, H., & Neumann, W. P. (2023). Developing a simulation tool to quantify biomechanical load and quality of care in nursing. Ergonomics, 66(7), 886-903.
- Qureshi, S. M., Bookey-bassett, S., Purdy, N., Greig, M. A., Kelly, H., & Neumann, W. P. (2022). Modelling the impacts of COVID-19 on nurse workload and quality of care using process simulation. PLoS ONE (Open Access), 17(10), 1–21.
- Qureshi, S. M., Buckley, K., & Davy, J. (2022). The barriers and opportunities to support the early career academics and professionals in human factors/ergonomics - revisiting reflections from IEA2015, IEA2018 & IEA2021. WORK (Open Access). Special Issue: IEA2021. 73(s1), S67–S80.
- Qureshi, S. M. & Qureshi, H. (2022). Developing a Decision-support tool to Optimize Aircraft Boarding Strategies in response to the COVID-19 pandemic. Operations and Supply Chain Management: An International Journal.
- Qureshi, S. M., Purdy, N., & Neumann, W. P. (2021). Developing a modeling approach to quantify Quality of Care and Nurse Workload– Field Validation Study. Operations Research in Healthcare [Open Access], 29 (June 2021) https://doi.org/10.1016/j.orhc.2021.100301 K.U. Smith Student Award 2021 International Ergonomics Association (IEA)
- Qureshi, S. M., Purdy, N., & Neumann, W. P. (2021). A Computerized Model Quantifying the Impact of Geographical Patient-Bed Assignment on Nurse Workload and Quality Care. Nursing Economic$. 39 (1). ISSN 0746-1739.
- Qureshi, S. M., Purdy, N., & Neumann, W. P. (2020). Development of a Methodology for Healthcare System Simulations to quantify Nurse Workload and Quality of Care (Health and Safety). IISE Transactions on Occupational Ergonomics and Human Factors, 8(1), 27–41. https://doi.org/10.1080/24725838.2020.1736692 FEATURED IN ISE (INDUSTRIAL AND SYSTEMS ENGINEERING) MAGAZINE 2020
- Qureshi, S. M., Purdy, N., Mohani, A., & Neumann, W. P. (2019). Predicting the effect of nurse–patient ratio (Human Resource Allocation) on nurse workload and care quality using discrete event simulation. Journal of Nursing Management, 27(5), 971–980. https://doi.org/10.1111/jonm.12757 WILEY’s TOP DOWNLOADED PAPER 2018-19
Other Publications
- – Featured on the WHO (Word Health Organization) website
- How Canada is addressing the Needs of Students and Early Career Researchers at the IEA2021 – Ergonomics Canada Magazine 2021 (Volume. 13)
- – K.U. Smith Award Winner – International Ergonomics Association (IEA)
- UX103 – UX Strategy
- UX115/215 – Research Methods I and II
- UX230/330 – Interaction Design I and II
- UX601 – UX Research Methods
- UX603 – Strategy and Management
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